Brazil, in 49th place, is the Mercosur (Argentina, Brazil, Uruguay, Paraguay) country best ranked in the second annual Travel & Tourism Competitiveness Report 2008, released by the World Economic Forum. Top of the list figure Switzerland, Austria, Germany, Australia, Spain and the UK.
Mercosur countries do not figure among the most attractive environments for developing the travel and tourism industry, pursuant to the report. Costa Rica is Latin America's top ranking country followed by Chile, 51, Mexico, 55, Argentina, 58 and Uruguay, 61.
"The dependence of tourism on the quality of the natural environment leads national governments and the tourism industry to focus increasingly on environmental protection," said Thea Chiesa, head of Aviation, Travel and Tourism at the World Economic Forum.
In this scope, this year's Report, under the theme Balancing Economic Development and Environmental Sustainability, places a specific focus on the issue, both through a reinforced environmental component of the Index used to measure travel & tourism (T&T) competitiveness and through topics covered by the analytical chapters.
Improvements have been made to the Travel & Tourism Competitiveness Index (TTCI) this year. The "environmental regulation" pillar has been revised and improved as well as being re-named the "environmental sustainability" pillar to better reflect its components and to capture the increasingly recognized importance of sustainability in the sector's development.
No comments:
Post a Comment